How to Position Your Brand with the Millennial B2B Buyer
Written by: Virginia Goulding Did you know that 73% of Millennial workers are involved in decisions to purchase products or services for their companies? Because of Millennials hyper-connected and high-tech upbringing they approach the B2B buying process differently than previous generations. At the recent B2B Online Digital and eCommerce event […]
3 Easy Steps to Successful Content Marketing
As we bid adieu to 2016 and bring in a new year, we reflect on the past and look ahead at what is to come. Looking back, we see how content marketing has transformed through the years, and continues to progress and change. Looking forward, we ask what can we […]
#NicheEventFest – Event Operations
Are you in charge of event operations? Do you always think you are missing something? Gary Gardner provided many key points during his session at #NicheEventFest. As Co-founder and Chairman of Franchise Update Media (FUM), Gary and his partner have pioneered a successful multimedia organization serving tens of thousands of franchisors, […]
3 Social Media Marketing Updates You Should Already Know About
The hardest part about working in social media marketing? The platforms are constantly updating… So what are the latest updates every social media marketing professional should already know about? Twitter Creates Personas to Help Advertisers Better Target Customers Twitter already offers ways to advertise to select audiences but now advertisers can select a […]
Social Media Basics: How to Create the Perfect Tweet
It might sound crazy but there really is a formula to create the perfect tweet, luckily it’s not actually a top secret formula. Keep the following tips in mind to create the perfect tweet and increase engagement! Includes a Shortened URL: The most important part of a tweet is the URL; […]
#MediaCLE: How STACK Media Built a Video Empire
On April 15, three of the most successful digital media companies in Northeast Ohio came together to help the media professionals of tomorrow. Stack Media, WTWH Media and Content Marketing Institute partnered to bring students and young professionals together for #MediaCLE. #MediaCLE was designed for young marketers, journalists, designers and business professionals […]
#MediaCLE: 6 Steps to Building a Media Powerhouse from Scratch
On April 15, three of the most successful digital media companies in Northeast Ohio came together to help the media professionals of tomorrow. Stack Media, WTWH Media and Content Marketing Institute partnered to bring students and young professionals together for #MediaCLE. #MediaCLE was designed for young marketers, journalists, designers and business professionals […]
#MediaCLE: Step-by-step Social Media that Works
Cathy McPhillips and Monina Wagner with Content Marketing Institute shared social media tips today at #MediaCLE. Social media marketing has been an amazing progression starting off with unpaid interns managing the platforms to now having talented community managers with actual strategies! One of the best tips from Cathy and Monina? […]
#MediaCLE: Panel – Journalism in Cleveland: Opportunities and Challenges
The #MediaCLE event is hosted by three of the most successful digital media companies in Northeast Ohio to help the media professionals of tomorrow. In this exclusive, one-day event, Stack Media, WTWH Media and Content Marketing Institute are partnering to bring students and young professionals together for #MediaCLE. #MediaCLE is designed […]
SMMW15: How to Sell with Twitter: Techniques that Work
How to Sell With Twitter: Techniques that Work Kim Garst: Kim is author of the forthcoming new book Will the Real You Please Stand Up: Show Up, Be Authentic and Prosper in Social Media, as well as The Quick and Easy Guide to Branding Your Business and Creating Massive Sales […]
#SMMW15 Panel: is Content Killing Social Media?
During this session Mari Smith, Guy Kawasaki and Christopher Penn debated and shared insights about whether content marketing is killing Social Media. Mari Smith: Mari is a leading social media strategist, widely recognized for her Facebook marketing expertise. She is author of The New Relationship Marketing and co-author of Facebook Marketing: […]
#SMMW15: The Power of Twitter: 140 Characters Can Make or Break Your Brand
Joel Comm: Joel is the co-author of Twitter Power 3.0: How to Dominate Your Market One Tweet at a Time. A pioneer of the world wide web since 1995, Joel’s knack for spotting the next big thing has made him a leader in social media, online video, iPhone apps, software development, […]
#SMMW15: How to Get More Sales, Engagement, Leads on Facebook
Awesome tips on How to Get More Sales, Engagement, Leads on Facebook from Brian Carter: Brian is the #1 bestselling author of, The Like Economy and Facebook Marketing and the recently released, The Cowbell Principle. As a 15 year digital marketing veteran he has developed strategies and helped build social marketing fan […]
#SMMW15 – Keynote: Michael Stelzner
Keynote speaker, Michael Stelzner: Michael is the founder and CEO of Social Media Examiner (one of the world’s largest business blogs) and hosts the popular Social Media Marketing podcast. His books include Launch and Writing White Papers. He also authors the popular Social Media Marketing Industry Report (approaching its seventh year of publication) 8 New Trends Youtube […]
Google+ Splitting Photos and Streams
Google+ already features Photos and Streams but Google just announced these features will now be split. Google VP and one of Google+’s key creators Bradley Horowitz announced the change on his Google+ page March 1st stating, “Just wanted to confirm that the rumors are true — I’m excited to be running Google’s Photos and […]
YouTube Best Practices
-Make a good first impression: Start the video off right with a well-written title and a good thumbnail. Don’t forget to add additional materials such as logos, text, photos, or other videos. Once you have the video uploaded be sure to share it on other social channels. -It’s all about […]
WTWH Media Seeking Graphic Design Intern
WTWH Media, LLC, is seeking a qualified individual for a graphic design summer internship position. This position requires a person who is highly motivated, works well with a team, and demonstrates expertise with all Adobe Creative Suite programs. About WTWH Media Founded in 2006, WTWH Media, LLC is a business-to-business media company […]
#MediaCLE: How to Launch Your Own Media Property or Grow Your Media Career in NEO
On April 15, three of the most successful digital media companies in Northeast Ohio are coming together to help the media professionals of tomorrow. In this exclusive, one-day event, Stack Media, WTWH Media and Content Marketing Institute are partnering to bring students and young professionals together for #MediaCLE. #MediaCLE is […]
Twitter Best Practices
Having a Social Media Marketing Plan for Twitter is important for all companies/brands. Here are some of the best practices to engage your audience more successfully: Listen and observe – Learn what other businesses are doing on Twitter and develop a content marketing strategy based on your company/brands. You can find […]
WTWH Media Seeks Video Production Intern
WTWH Media is looking for a spring video production intern. About WTWH Media Founded in 2006, WTWH Media, LLC is a business-to-business media company serving the engineering & renewable market with print, on-line and service offerings. The company publishes 4 print magazines: Design World, Windpower Engineering & Development, Solar Power World […]