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YouTube

A Guide to Building a Social Content Strategy

July 31, 2019 By Taylor Meade Leave a Comment

Now is the time to build a social content strategy that aligns with your goals and breaks down barriers. Although it is important to have a presence – the right strategy is not jumping into creating an account for each social platform. If you really want to maximize your social efforts, it is essential to […]

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Filed Under: Facebook, Featured, LinkedIn, Online Marketing, Social Media, Twitter, YouTube

4 YouTube Studio Metrics You Should Pay Attention To

July 2, 2019 By Taylor Meade Leave a Comment

Social media is constantly updating. Whether it’s the character limit, privacy settings or analytics – it’s important to keep in the know. YouTube announced a few months back that it would be slowly transitioning its Creator Studio over to YouTube Studio. So, what’s the difference? Upon clicking on Analytics, users who haven’t upgraded to the […]

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Filed Under: Featured, YouTube Tagged With: analytics, click through rate, creater studio, ctr, imressions, metrics, video, YouTube, youtube studio

How Marketers Can Build Trust Through Storytelling

May 30, 2019 By Taylor Meade Leave a Comment

We live in a busy, noisy world. To stand out as a brand, it is important to find that “wow factor” and build trust among your target audiences. These factors can be achieved through storytelling. Whether your objective is to grow an audience or sell a product or service, or even just to feel a […]

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Filed Under: Featured, Instagram, Online Marketing, Snapchat, Social Media, YouTube Tagged With: Instagram, marketing, snapchat, socialmedia, storytelling, YouTube

Getting Started with Live Streaming: Everything You Need to Know

June 5, 2018 By Anna Casey Leave a Comment

Facebook, Instagram, Twitter and YouTube are only a few of the social media sites that are starting to incorporate live streaming as an integral part of their platforms. This is because within the past year, live streaming has turned from an extra feature to a necessary feature for social media platforms to have. Live streaming […]

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Filed Under: Facebook, Social Media, Twitter, YouTube Tagged With: Facebook Live, Social Media, twitter

4 Social Media Updates You Should Know About

November 22, 2017 By Aly Ryan Leave a Comment

Keeping up with the latest trends and updates in the social media space is harder than keeping up with the crazy Kardashian family. It seems like every week we hear about Instagram copying another Snapchat feature in the on-going battle between the two platforms. Here are four social media updates you should know about. Update […]

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Filed Under: Facebook, Featured, LinkedIn, Social Media, Twitter, YouTube

YouTube SEO: How to Optimize YouTube Videos

October 4, 2017 By Aly Ryan 5 Comments

Let’s talk about YouTube SEO. As the second biggest search engine, YouTube provides marketers with a huge opportunity to increase their site traffic. Just like Google, YouTube has its own algorithm that decides the ranking of the search results. By optimizing your videos for YouTube, you’ll make it easier for your intended audience to find […]

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Filed Under: Featured, Search Marketing, SEO, Social Media, Web Metrics, YouTube

Social in 60: 7 Tips to Spring Clean Your Social Media

June 13, 2014 By Heather Centorbi Leave a Comment

In this Social in 60 we take a look at a few ways to spring clean your social media. First take a look at who has permissions to post on your social media outlets, whether it be employees or third-party applications. Maybe someone changed roles or no longer works at the company and should be […]

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Filed Under: Content Marketing, Facebook, Google+, LinkedIn, SlideShare, Social Media, Twitter, YouTube Tagged With: Social Media

It’s a Mad Mad Social Media World

May 14, 2014 By Stacy Combest Leave a Comment

My husband and I were watching TV the other night when he turned the channel to Mad Men. I will admit that I binge-watched the first five seasons while on maternity leave and thought to myself, “Where have you been all my life!” My husband, who did not partake in Mad Men Bingefest 2014, asked […]

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Filed Under: Facebook, Google+, LinkedIn, SlideShare, Social Media, Twitter, YouTube Tagged With: Social Media

Social Media Statistics for 2014

May 9, 2014 By Patrick Amigo Leave a Comment

One of my first blog posts I created in 2011 featured a video that challenged the question “Is Social Media A Fad?” Hult International Business School recently put together another similar video using 2014 statistics from Socialnomics, and my how the social media landscape has changed. One misconception that you must understand before watching this […]

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Filed Under: Facebook, LinkedIn, Social Media, YouTube Tagged With: Social Media

6 Interview Questions You Should Ask A Social Media Manager

March 29, 2013 By Lance Brown 19 Comments

6 social media questions you should ask a social media manager

Social media manager has become a hot title on job boards recently, and I’m right in there with them. In the past few weeks, I’ve been interviewing for a social media internship and I’ve been amazed at the lack of real social media talent that’s out there. Everyone thinks that just because they have a Facebook […]

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Filed Under: Facebook, Google+, LinkedIn, Social Media, Twitter, YouTube Tagged With: Social Media, social media manager

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