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new harvard study shows social media is pleasureable
  • May 11, 2012
  • Lance Brown
  • 29 Comments
  • 1830 Views
  • 0 Likes

New Harvard Study Shows Why Social Media Is So Addictive for Many

A recent study by Harvard University shows evidence as to why social media platforms such as Facebook and Twitter are so popular and highly addictive for many people. With the theoretical question of why people are compelled to share everything about themselves and their lives on mediums like Foursquare, Instagram, […]
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How to get more likes for my business page
  • April 13, 2012
  • Lance Brown
  • 2 Comments
  • 168 Views
  • 0 Likes

Simple Social Media Lesson: How to Get More Likes

I was reading The Oatmeal today and I came across a comic of theirs that gives a “colorful” explanation of how to gain likes on Facebook. I wanted to expand a little bit on their take and show that the same principle applies to any social media network. (For a […]
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putting gasoline on a fire
  • March 23, 2012
  • Lance Brown
  • 0 Comments
  • 126 Views
  • 0 Likes

How to Use Social Media to Fight Fire with Fire

What would you do if your company was caught giving horrific customer service? Now, what would you do if that horrific display of customer was posted to YouTube and garnered over 8 million views in less than 3 months? That my friends, is a textbook example of a PR wildfire. […]
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A Social media manager
  • March 2, 2012
  • Lance Brown
  • 3 Comments
  • 210 Views
  • 0 Likes

A Typical Day for a Social Media Manager [Infographic]

When I was asked to manage the social media platforms for my company, I was more than excited for the opportunity. Who wouldn’t like to play on Facebook, Twitter, and LinkedIn and get paid for it? Little did I know that being a social media manager is more than a […]
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Social Media Funnel
  • February 3, 2012
  • Lance Brown
  • 1 Comment
  • 113 Views
  • 0 Likes

Where Should I Begin With Social Media? – The Social Media Funnel

If you’re like me, social media has become a part of your everyday life, and it seems as if it’s here to stay.  While many businesses dove right in and got their feet wet, there are still many others (especially in the B2B side of business) who are reluctant to […]
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