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Marketing clutter papers busy
  • March 2, 2023
  • Shannon Pipik
  • 0 Comments
  • 162 Views
  • 0 Likes

Make Yourself Noticeable in a World of Marketing Clutter

With marketing reaching new heights of appreciation in the business-to-business world, how are you going to stand out from others?  B2B marketing is often clumped into the notion of straightforward and non-creative interaction between businesses. That the same plans, actions, and marketing apply to all in the B2B world. But […]
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  • October 5, 2022
  • Jackson Allen
  • 0 Comments
  • 464 Views
  • 0 Likes

Creating Your Masterpiece B2B Marketing Plan

Picture this. A new product or initiative comes across your desk. Some people might see this and know exactly how to create a picture-perfect campaign that will bring in likes, followers, and, most importantly, leads. But others will get this new product and initiative and wonder where to start. Creating […]
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corporate video marketing
  • October 4, 2022
  • Matt Kulkin
  • 0 Comments
  • 638 Views
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10 Video Marketing Facts B2B Marketers Should Live By

With marketing evolving daily, it’s important to stick to the facts. One of the most crucial elements to incorporate into your plan is video marketing. If you’re not already dedicating time each week towards promoting your company/brand/product/service through video, you’re definitely going to want to rethink your strategy. Video has […]
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  • September 21, 2022
  • Jill Bresnahan
  • 0 Comments
  • 531 Views
  • 0 Likes

The Advantage of Inside Influencers

When you think of influencers, you often think big picture, more well-known celebrities like Ed Sheeran or Taylor Swift. However, because of TikTok, Youtube, and fantastic storytelling everyday people have broken this cycle and have become influencers themselves.  First, let’s define an influencer; as a person with the ability to […]
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  • July 1, 2022
  • Jackson Allen
  • 0 Comments
  • 711 Views
  • 0 Likes

Fitting PR into Digital Marketing

When it comes to digital marketing, there can be confusion as to how public relations (PR) fits into the equation. After all, most companies still have separate departments for PR and marketing. But, as the internet continues to grow and the digital world rolls on to encompass the physical one […]
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  • June 27, 2022
  • Olivia Boris
  • 0 Comments
  • 666 Views
  • 0 Likes

How Multimedia Pieces Can Take Your Online Content Up a Notch

As a marketer, it can be overwhelming to keep up with trends and stay relevant when it comes to content marketing. How can you make sure your online content stands out against your competitors? Go beyond text and showcase all that your brand has to offer in other creative ways! […]
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  • April 1, 2022
  • Shannon Pipik
  • 0 Comments
  • 888 Views
  • 0 Likes

The B2B Digital Marketer Creation Process

As a digital marketer – How do you go through the process of creation? After two years of working from home, I’ve taken the time to develop my version of the digital marketer creation process. Although every marketer has a different process, there are key steps to include in a […]
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  • March 2, 2022
  • Olivia Boris
  • 0 Comments
  • 946 Views
  • 0 Likes

How to Establish Your B2B Company’s Brand Identity Online

With more people turning to the digital world for many different reasons, social media’s role in building a brand has never been more important and developing a brand identity has become a key to success. What is Brand Identity? In short, your brand identity can be explained as the personality […]
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Visual Experience Through Video
  • February 18, 2022
  • Matt Kulkin
  • 0 Comments
  • 1264 Views
  • 0 Likes

Users Interests are Evolving, Stay Ahead by Offering Video

User attention and interests are continuing to transmute, with video leading the reason for this. We have seen user interaction alter even more the last few years, where engagement via link click posts, pictures, PDFs, and etc., are starting to take a slight sideline due to the attraction of video. […]
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  • February 15, 2022
  • Jill Bresnahan
  • 0 Comments
  • 1062 Views
  • 0 Likes

Simple Solutions for Storytelling

In the B2B industry, it can be easy to get caught up in selling your products or services. However, a better way to captivate and engage your audience is through storytelling. Let’s dive into the types of storytelling, how to build a story and how to make your content memorable […]
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Video Promotion for Marketing
  • September 21, 2021
  • Matt Kulkin
  • 0 Comments
  • 1177 Views
  • 0 Likes

Promoting Through Video on Social Media

For the purpose of online marketing, we know to write out a well structured social media post that would include an eye-popping image in order to grab the attention of our followers/visitors. But a lot of people tend to overlook the current, most popular and engaging way to promote your […]
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  • September 13, 2021
  • Shannon Pipik
  • 0 Comments
  • 974 Views
  • 0 Likes

The Significance of Design in Digital Marketing: Don’t Overlook

Today, graphic design and marketing go hand in hand. Disregarding your marketing’s design aspect is equivalent to completing half the work. Give your marketing skills the support it deserves and stop overlooking design. What is Graphic Design? Graphic Design is a way of putting your plans into visual content. Your […]
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  • July 14, 2020
  • Sean Kwiatkowski
  • 0 Comments
  • 473 Views
  • 0 Likes

3 More Essential Tools To Help Marketers When Working From Home

In a time where working remotely becomes more and more frequent, people are turning to tools to keep their productivity high. Lets breakdown 3 more tools that can help you be more efficient when working remotely. If you missed the first post breaking down 5 other helpful tools you can […]
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  • May 18, 2020
  • Emily Gillespie
  • 0 Comments
  • 350 Views
  • 0 Likes

Managing Uncertainty: A Digital Marketers Perspective

Recently, WTWH Media looked to renowned economist Alan Beaulieu of ITR Economics for answers regarding the current COVID-19 crisis. During a 90-minute webinar, Beaulieu explained to listeners what the COVID-19 crisis means for the economy in human terms. Overall, his message was rather encouraging, explaining that economic recovery is likely […]
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  • November 8, 2019
  • Taylor Meade
  • 0 Comments
  • 376 Views
  • 0 Likes

Turning Conversations into Content

It is hard to believe that there are 7.53 billion people in this world. And to dig a little deeper, each of those 7.53 billion all have their own unique buyer’s journey. But how does this relate to your marketing strategy?  Enter: conversational marketing Customers want to be heard and […]
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blockchain tech for marketing
  • August 29, 2019
  • Sean Kwiatkowski
  • 0 Comments
  • 333 Views
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How Blockchain Could Make Waves Within Digital Marketing

Best known as the infrastructure for Bitcoin, blockchains are changing the way marketers and consumers interact. Blockchain is a technology in which data can be stored in mass amounts but cannot be copied by outside sources. With blockchain being such an ambiguous term, it can be difficult to see the […]
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seo tips 2019
  • August 1, 2019
  • Amanda Fourlaris
  • 0 Comments
  • 444 Views
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Top 5 On-Page SEO Elements to Get Your Site Ranking

It’s no secret that search engine optimization (SEO) is a crucial part of every digital marketing strategy. Achieving high search engine rankings not only boosts organic website traffic, but also drives leads for your business. To put it simply, SEO can be split into two critical categories – on-page SEO […]
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  • July 31, 2019
  • Taylor Meade
  • 0 Comments
  • 419 Views
  • 0 Likes

A Guide to Building a Social Content Strategy

Now is the time to build a social content strategy that aligns with your goals and breaks down barriers. Although it is important to have a presence – the right strategy is not jumping into creating an account for each social platform. If you really want to maximize your social […]
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  • June 28, 2019
  • Emily Gillespie
  • 0 Comments
  • 493 Views
  • 0 Likes

Are You a Thought Leader? Here’s Why You Should Aspire to Be

Thought leadership is a tool that many marketers do not take full advantage of. It can be described as a type of content marketing where the talent, expertise, and experience that your employees possess is utilized to provide the best and deepest answers to your customers’ biggest questions on a particular […]
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five reasons you're failing miserably at lead generation
  • June 19, 2019
  • Mike Ulanski
  • 0 Comments
  • 2115 Views
  • 0 Likes

5 Reasons You’re Failing Miserably At Generating Qualified Leads

Efficiently and consistently generating qualified leads should be one of the core objectives of any marketing endeavor. New leads are the key to business growth, and without a continuous influx of fresh opportunities, even the most elite sales teams can fizzle out. With how integral lead generation is to an […]
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