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  • October 5, 2022
  • Jackson Allen
  • 0 Comments
  • 345 Views
  • 0 Likes

Creating Your Masterpiece B2B Marketing Plan

Picture this. A new product or initiative comes across your desk. Some people might see this and know exactly how to create a picture-perfect campaign that will bring in likes, followers, and, most importantly, leads. But others will get this new product and initiative and wonder where to start. Creating […]
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corporate video marketing
  • October 4, 2022
  • Matt Kulkin
  • 0 Comments
  • 460 Views
  • 0 Likes

10 Video Marketing Facts B2B Marketers Should Live By

With marketing evolving daily, it’s important to stick to the facts. One of the most crucial elements to incorporate into your plan is video marketing. If you’re not already dedicating time each week towards promoting your company/brand/product/service through video, you’re definitely going to want to rethink your strategy. Video has […]
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  • September 21, 2022
  • Jill Bresnahan
  • 0 Comments
  • 408 Views
  • 0 Likes

The Advantage of Inside Influencers

When you think of influencers, you often think big picture, more well-known celebrities like Ed Sheeran or Taylor Swift. However, because of TikTok, Youtube, and fantastic storytelling everyday people have broken this cycle and have become influencers themselves.  First, let’s define an influencer; as a person with the ability to […]
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  • June 29, 2022
  • Shannon Pipik
  • 0 Comments
  • 665 Views
  • 0 Likes

Successfully Communicating Your Brand Through Graphics

Graphic design is a form of visual communication. It speaks for your brand in ways text cannot. Taking advantage of this correctly will help you successfully market your brands. How will you represent the company—what it does, how they do it, and why to choose them.  In a B2B digital […]
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  • June 28, 2022
  • Frankie Barrett
  • 0 Comments
  • 635 Views
  • 0 Likes

The Benefits of A/B Testing Your Content

If there is one thing we know as marketers, it’s that posting content is purposeful. Every post sent out on social media has a strategized and thought-through end goal. However, how do you know what resonates with your audience for these posts to perform well? Answer: A/B testing content.  What […]
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  • June 27, 2022
  • Olivia Boris
  • 0 Comments
  • 569 Views
  • 0 Likes

How Multimedia Pieces Can Take Your Online Content Up a Notch

As a marketer, it can be overwhelming to keep up with trends and stay relevant when it comes to content marketing. How can you make sure your online content stands out against your competitors? Go beyond text and showcase all that your brand has to offer in other creative ways! […]
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  • June 24, 2022
  • Emily Gillespie
  • 0 Comments
  • 734 Views
  • 0 Likes

14 Ways to Repurpose Content for Social Media & Beyond

As a digital marketer, you’ve most likely felt the pressure of needing to create new content for your audience on a monthly, weekly, or even daily basis. But let’s be honest. Sometimes you just don’t have the time to create fresh content from scratch. Presenting already existing content in a […]
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SEO Analysis Results
  • April 26, 2022
  • Matt Kulkin
  • 0 Comments
  • 1637 Views
  • 0 Likes

14 Top SEO Tips For Content Writers in 2022

The following is a complete SEO guide for Content Writers in 2022 Search Engine Optimization is constantly changing and evolving, and sometimes it can be difficult to know how to properly structure and optimize your article or story, to make search engines and your readers happy. There have been quite […]
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  • April 1, 2022
  • Shannon Pipik
  • 0 Comments
  • 799 Views
  • 0 Likes

The B2B Digital Marketer Creation Process

As a digital marketer – How do you go through the process of creation? After two years of working from home, I’ve taken the time to develop my version of the digital marketer creation process. Although every marketer has a different process, there are key steps to include in a […]
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Visual Experience Through Video
  • February 18, 2022
  • Matt Kulkin
  • 0 Comments
  • 1144 Views
  • 0 Likes

Users Interests are Evolving, Stay Ahead by Offering Video

User attention and interests are continuing to transmute, with video leading the reason for this. We have seen user interaction alter even more the last few years, where engagement via link click posts, pictures, PDFs, and etc., are starting to take a slight sideline due to the attraction of video. […]
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  • February 16, 2022
  • Frankie Barrett
  • 0 Comments
  • 863 Views
  • 0 Likes

How To Utilize Trends in the B2B World

­­­Why should B2C have all the fun? In the business to business realm, it can be easy to get lost in the brand identity of how you’re portrayed on social media. Recently, business to consumer brands have been playing around with trends found on Twitter, Tik Tok or pop culture […]
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  • February 15, 2022
  • Jill Bresnahan
  • 0 Comments
  • 923 Views
  • 0 Likes

Simple Solutions for Storytelling

In the B2B industry, it can be easy to get caught up in selling your products or services. However, a better way to captivate and engage your audience is through storytelling. Let’s dive into the types of storytelling, how to build a story and how to make your content memorable […]
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  • February 15, 2022
  • Calla Motsis
  • 0 Comments
  • 1043 Views
  • 0 Likes

Graphics Have an Impact: Engagement Rates on Social Media Tell You How

What are social media posts without an interesting image? Have you ever tried to post a fun article without any image or a graphic? It just looks bland and uninteresting. Posts with graphics will capture your audience’s attention more efficiently than text alone. Graphics have proven time and time again […]
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Video Promotion for Marketing
  • September 21, 2021
  • Matt Kulkin
  • 0 Comments
  • 1067 Views
  • 0 Likes

Promoting Through Video on Social Media

For the purpose of online marketing, we know to write out a well structured social media post that would include an eye-popping image in order to grab the attention of our followers/visitors. But a lot of people tend to overlook the current, most popular and engaging way to promote your […]
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  • June 11, 2021
  • Frankie Barrett
  • 0 Comments
  • 984 Views
  • 0 Likes

Pinterest Can Be the Next Step for B2B Marketers

Pinterest is labeled as a social media platform. However, with other platforms like TikTok rising quickly, Pinterest can be better described as a search engine platform. In the B2B space, Pinterest is an opportunity to cross-post and grow your brands. Pinterest has shared new insights into their user search activity […]
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google trends creating content
  • June 10, 2020
  • Josh Breuler
  • 0 Comments
  • 400 Views
  • 0 Likes

3 Ways to Use Google Trends When Creating Content

Most of you have probably heard of or used Google Trends. If you haven’t, Google Trends is a free Google tool used to analyze trends in search behavior. It can be fun to see the history of a search term’s popularity over the course of the years.  Google Trends can […]
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  • May 18, 2020
  • Emily Gillespie
  • 0 Comments
  • 310 Views
  • 0 Likes

Managing Uncertainty: A Digital Marketers Perspective

Recently, WTWH Media looked to renowned economist Alan Beaulieu of ITR Economics for answers regarding the current COVID-19 crisis. During a 90-minute webinar, Beaulieu explained to listeners what the COVID-19 crisis means for the economy in human terms. Overall, his message was rather encouraging, explaining that economic recovery is likely […]
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person typing on laptio
  • April 8, 2020
  • Josh Breuler
  • 0 Comments
  • 285 Views
  • 0 Likes

Now is the Perfect Time to Create Content

How much relevant content do you have on your website? Maybe you have a neglected blog waiting for some attention or maybe you have little to no content at all because you just didn’t have the time to create any. Do you have some downtime now because of everything going […]
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  • April 1, 2020
  • Emily Gillespie
  • 0 Comments
  • 307 Views
  • 0 Likes

A Guide to Brand Communication During a Crisis

There’s no ignoring the fact that what we are facing right now is unprecedented. As the COVID-19 pandemic expands, we have to acknowledge the current disruption to families, travel, day-to-day routines, and business operations. A few weeks ago, brands were contemplating if they should communicate about COVID-19, and now, brands […]
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  • March 5, 2020
  • Emily Gillespie
  • 0 Comments
  • 586 Views
  • 0 Likes

Is Print Media Dead? 5 Reasons to Rethink Print

Delivering measurable ROI is one of the most important things we can do as marketers, and believe it or not, one of the most effective ways to generate measurable ROI is by serving customers via print media. Media consumption has changed forever and continues to evolve at an extremely fast […]
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