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Amplifying Engagement, Content and Conversions

WTWH Media is a digital first business-to-business media company focused on providing high value unique content on user’s terms while delivering measurable ROI for marketers.

WTWH Media produces 80+ web sites, 12 branded publications, videos, webinars, podcasts, digital and live events, custom digital products and educational forums in the engineering, food service, healthcare, hospitality, life sciences, R&D, renewable energy, retail and robotics markets.

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WTWH develops custom content programs that engage users and build communities with best in class ROI. Services include:

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Latest

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New Twitter Design and Layout

Posted In Social Media, Twitter, Uncategorized
Twitter is Testing a New Design At a recent team meeting we were discussing new changes in the social
April 1, 2014
  • John Hayes
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Do you have crappy engineering leads or lazy sales people? The Battle of MQL vs SQL

Posted In Content Marketing
There is inherent tension between marketing and sales. Nowhere is that more apparent than in the hand-off
April 1, 2014
  • John Hayes
  • 0
  • 429
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Aligning Your Content for Engineers with Target Buyer Personas

Posted In Content Marketing
Six ways to create purposeful marketing content for engineering prospects. Developing personas for your
March 27, 2014
  • John Hayes
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  • 119
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The Right Online Education Leads for your Masters of Engineering Program – Landing Pages that

Posted In Content Marketing
In this post we’ll cover 3 common errors engineering education marketers make on their landing pages.
March 20, 2014
  • WTWH Editor
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  • 910
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How to Use Facebook Insights To Answer Facebook Marketing Questions

Posted In Facebook, Social Media
Facebook insights are robust and filled with a lot of great information that can help marketers fine-tune
March 20, 2014
What is Content Marketing?
  • WTWH Editor
  • 0
  • 826
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Webinar: How to Begin and Win With Content Marketing

Posted In Content Marketing, Social Media, Webinars
Webinar was March 28, 2014. Fill out the form below to watch the webinar on demand. 93% of B2B marketers
March 18, 2014
  • WTWH Editor
  • 0
  • 586
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Social in 60: How to Improve Upon Your Current Content Marketing

Posted In Content Marketing, Social Media
https://www.youtube.com/watch?v=_kZblNSGbGI&feature=youtu.be In the last #Socialin60 I discussed how
March 14, 2014
  • WTWH Editor
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You have to see it to believe it …

Posted In Fluid Power
I have been to the ConExpo Show before and I remember thinking each time, Wow, I can’t believe this.
March 13, 2014
  • John Hayes
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  • 95
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Are you getting value from your content marketing to engineers?

Posted In Content Marketing
Learn how to measure the value of branding and lead generation in content distribution - adding a dollar
March 13, 2014

Great Fluid Power Content Coming in June

Posted In Fluid Power
In June, we will publish our 2014 Fluid Power Handbook for design engineers who are fluid power
March 12, 2014
  • John Hayes
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The Skinny on Content Distribution to Engineers

Posted In Content Marketing
Your great content needs help to find its target engineering audience. It’s the engagement that garners
March 6, 2014
  • WTWH Editor
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Valves, Seals, Cylinders, more at IFPE

Posted In Fluid Power
The February 2014 Issue of Design World offers our readers a thorough preview of what to expect at the
March 4, 2014
  • WTWH Editor
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More positive indicators for fluid power

Posted In Uncategorized
The trend has improved in the area of manufacturing optimism in the month of February.  The all-important
March 3, 2014
  • WTWH Editor
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IFPE and ConExpo/Conagg starts Tuesday March 3rd

Posted In Fluid Power
Every three years in Las Vegas, the biggest display of fluid power technology takes place in the form of
March 1, 2014
3 Insanely Easy Ways To Make Your Blog Posts More Interactive
  • WTWH Editor
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3 Insanely Easy Ways To Make Your Blog Posts More Interactive

Posted In Blogging, SlideShare, Social Media, Twitter
Blogging is becoming more and more essential for businesses to stay on top of their game, especially when
February 28, 2014

Marketers’ Misconceptions about the Mind of an Engineer

Posted In Content Marketing
In this post I’ll cover a few common misconceptions and dispel the myths about marketing to the
February 28, 2014
  • WTWH Editor
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Social in 60 Seconds: Content. Content. Content.

Posted In Social Media, Uncategorized
In this #SocialIn60 we discuss content marketing in the B2B industry. https://youtu.be/NZu7gs0OdM4 Content
February 20, 2014
  • John Hayes
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Reaching Engineers in a Mobile World

Posted In Content Marketing
Last month, we we almost 150,000 engineers visit us on mobile. Learn how marketers can leverage mobile to
February 20, 2014
  • John Hayes
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Beyond Facebook and Twitter – Reaching Engineers on Social Media

Posted In Content Marketing
Diversify your social media marketing approach for engineering audiences. In this post we’ll explore
February 13, 2014
What is Content Marketing?
  • WTWH Editor
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What is Content Marketing? 5 Key Characteristics of Successful Content Marketing

Posted In Content Marketing
  What is Content Marketing? Content Marketing is the process of increasing sales by delivering high
February 13, 2014
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