Social media has carved out its niche in business, and now that people and companies are there, they’re trying to learn how to properly use it. I’ve compiled a list of ten do’s and don’ts of social media best practices for business. Do’s 1) Use Social Media as a Window Social media gives businesses […]
9 Simple Calculations to Help You Measure Social Media ROI
Determining your social media ROI can be very difficult and frustrating. No one has been able to come up with a one-size-fits-all solution, and I attribute that primarily to the fact that everybody has different goals of what they want from social media. Below, I’ve posted nine simple calculations that can help you in your […]
How To See Klout Scores In Twitter
Klout, the popular site for measuring a person’s online social media influence, released a Chrome extension that allows you to view people’s Klout score within the Twitter interface. The extension adds a persons Klout score within their tweet when looking at your Twitter timeline. This is a great tools for all you Klout lovers and for those […]
One Hashtag Can Go A Long Way
The picture below is the reason one of our three publications, Solar Power World, was the first to break the news that General Motors would be joining Solar Energy Industries Association (SEIA). (Tweet this) We were attending PV America in Philadelphia in which I attended to learn more about the solar industry and of course […]
Top 10 Reasons Why People Unfollow You On Twitter
SES Chicago 2012 Recap from a Social Media Marketer
I was lucky enough to attend the SES Chicago (Search Engine Strategies) conference this last week, and I wanted to share with you a few nuggets of information that I found worthwhile. While a majority of the SES Chicago sessions weren’t quite up my social media-alley, there were many take-aways that you social media marketers […]
Social Media Usage on the Rise In the Workplace (Infographic)
Social media use is on the rise in the workplace, a study says, and it doesn’t look as if it’s going away anytime soon. Garnter Technology Research recently conducted a study of 1,100 people about the use of social media within their workplace, and the results might surprise you. One of the more interesting facts, […]
How to Get More Twitter Followers Organically – Twitter for Business 101
Content Marketing World 2012
Content Marketing World was my first conference I ever attended. For my first conference I’d say it was a success – I got a high-five from Rick Springfield, I sat front row while Jack Hanna brought his animals out and gave one of the best speeches I’ve ever heard and most importantly, attended great sessions […]
How to Get More Retweets – Twitter for Business 101
Part 4 of 5 in a series of blog posts on how to use Twitter for business. This post covers effective ways to get more retweets and spread your Twitter message. Isn’t the point of SOCIAL media to invoke a SOCIAL network of interconnected people and help spread your message like wildfire outside your circle of friends or […]
