#MediaCLE: How STACK Media Built a Video Empire
On April 15, three of the most successful digital media companies in Northeast Ohio came together to help the media professionals of tomorrow. Stack Media, WTWH Media and Content Marketing Institute partnered to bring students and young professionals together for #MediaCLE. #MediaCLE was designed for young marketers, journalists, designers and business professionals […]
#MediaCLE: Step-by-step Social Media that Works
Cathy McPhillips and Monina Wagner with Content Marketing Institute shared social media tips today at #MediaCLE. Social media marketing has been an amazing progression starting off with unpaid interns managing the platforms to now having talented community managers with actual strategies! One of the best tips from Cathy and Monina? […]
Social Media Marketing World: What Did We Learn?
Social Media Marketing World is the world’s largest social media marketing conference. The event took place in San Diego, California on March 25, 26 and 27, 2015. At Social Media Marketing World, we were able to learn from the leaders in the industry. What did those influencers have to say? A […]
#SMMW15: Advanced Twitter for Business: Strategies to Grow Community, Generate Leads and Drive Sales
Pam Moore is the CEO and founder of Marketing Nutz, a full service experiential social brand, conversion optimization and digital marketing agency. Pam is ranked by Forbes as a Top 10 (#5) Social Media Woman and Top 10 Social Media Power Influencer. Pam emphasizes that what you do off […]
#SMMW15: Business Blogging 2015: What Works Today
Brian Clark is founder of Copyblogger.com and CEO of Copyblogger Media, and a serial entrepreneur. With Copyblogger Media, Brian seeks to empower online writers and content producers to command attention, create engagement, and influence people as powerful players in the new media revolution. What is social media marketing? Conversation Listening Service […]
#SMMW15: Social Media Marketing: What’s Next?
Mark Schaefer is a globally-recognized blogger, speaker, educator, business consultant, and author who blogs at {grow} — one of the top marketing blogs of the world. He specializes in social media training and clients include both start-ups and global brands such as IBM, AT&T, Johnson & Johnson, Adidas, and the UK […]
#SMMW15: How to Become a ROI Driven Marketer
Nichole Kelly is author of How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media ROI. She is also president of SME Digital, a division of Social Media Explorer. There is one thing holding marketers back: an innate fear of failure. Instead, we need to take […]
#SMMW15: How To Set Up A Content Framework That Serves Your Business
In this session Chris Brogan (co-author, The Impact Equation) acted as a guide, instructing the audience on how to construct offerings that resonate with potential buyers. He explained how to create effective content, build the systems to promote your business and keep it all running smoothly. The heart of the […]
#SMMW15: The Secret Sauce in Your Content Barbecue
Ann Handley is the author of the book Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content and co-author of the best-selling Content Rules. Cited in Forbes as the most influential woman in social media and recognized by ForbesWoman as one of the top 20 women bloggers, she is […]
#SMMW15: SlideShare & LinkedIn Techniques That Will Make Your Competitors Cry
LinkedIn, the leading content marketing platform for B2B marketers (and quickly-growing B2C platform) is being used in ways that weren’t even imagined a year ago. In this session, Todd Wheatland (author, The Marketer’s Guide to SlideShare and The New Rules of Recruiting) shared the six hottest new techniques for getting […]
Why Am I Losing Facebook Likes?
Facebook is spring-cleaning! If you notice a significant drop in your company’s Facebook page likes this week don’t panic. Facebook announced plans to begin removing likes on Pages from accounts that have been voluntarily deactivated or memorialized. Drops have already started and will likely continue over the next several […]
Google+ Splitting Photos and Streams
Google+ already features Photos and Streams but Google just announced these features will now be split. Google VP and one of Google+’s key creators Bradley Horowitz announced the change on his Google+ page March 1st stating, “Just wanted to confirm that the rumors are true — I’m excited to be running Google’s Photos and […]
YouTube Best Practices
-Make a good first impression: Start the video off right with a well-written title and a good thumbnail. Don’t forget to add additional materials such as logos, text, photos, or other videos. Once you have the video uploaded be sure to share it on other social channels. -It’s all about […]
How to Boost Organic Reach on Facebook
Facebook has made it almost impossible to reach your audience organically. Or so they want you to think. We started hearing about the decline of organic reach on Facebook around the end of 2013. By the beginning of 2015, pay-to-play became a necessity. You will not reach the same number […]
WTWH Media Seeking Graphic Design Intern
WTWH Media, LLC, is seeking a qualified individual for a graphic design summer internship position. This position requires a person who is highly motivated, works well with a team, and demonstrates expertise with all Adobe Creative Suite programs. About WTWH Media Founded in 2006, WTWH Media, LLC is a business-to-business media company […]
Google and Twitter Partner Up, Again
Many of you may remember when you could view tweets in real-time through Google’s search engine. For those of you who don’t, myself included, a little back story is needed. In 2009, Google and Twitter struck a deal to allow tweets in the search feed. Google search become a right-this-minute […]
#MediaCLE: How to Launch Your Own Media Property or Grow Your Media Career in NEO
On April 15, three of the most successful digital media companies in Northeast Ohio are coming together to help the media professionals of tomorrow. In this exclusive, one-day event, Stack Media, WTWH Media and Content Marketing Institute are partnering to bring students and young professionals together for #MediaCLE. #MediaCLE is […]
5 Best Practices for Facebook Success
-Have a complete profile. When creating a Facebook business page don’t forget to complete the ‘About’ section. Add a short company bio, select a category, include the date founded, and contact information. For bonus points there is also space to add company awards and a mission statement. Most importantly do […]
WTWH Media Seeks Video Production Intern
WTWH Media is looking for a spring video production intern. About WTWH Media Founded in 2006, WTWH Media, LLC is a business-to-business media company serving the engineering & renewable market with print, on-line and service offerings. The company publishes 4 print magazines: Design World, Windpower Engineering & Development, Solar Power World […]
Using Pinterest As Your Next Marketing Platform
In this SlideShare presentation you’ll find out the “how” and the “why” behind using Pinterest as your next marketing platform.