Written by: Virginia Goulding Did you know that 73% of Millennial workers are involved in decisions to purchase products or services for their companies? Because of Millennials hyper-connected and high-tech upbringing they approach the B2B buying process differently than previous generations. At the recent B2B Online Digital and eCommerce event for Manufacturers and Distributors in […]
B2B
B2B Social Media Marketing: 5 Reasons Companies Skip Social Media And Why They’re Wrong
Social media marketing is becoming common across all types of industries, but some B2B companies are still hesitant to jump on the social media bandwagon. B2B companies have many reasons for believing they should not be on social media, but they are misinformed. Keep reading to find out why. I’m not sure how to do […]
