New expandable ad sizes for high impact messaging

WTWH now offers 2 new display products across most website properties. The new sizes involve producing two creatives per placement and can accommodate video and secondary assets to engage users on new products, whitepapers, special offers and other promotional messages.

The first product is a 970 x 250 that when clicked expands or pushes down to a 970 x 500.

From the larger size, the user can then click out to a specified URL, watch an embedded video (YouTube) or view further assets / images.

WTWH production can assist with video placement and other responsive elements if creation services are needed. Otherwise simply provide static 970 x 250 creative, another 970 x 500 creative and the destination URL and the WTWH production team does the rest.

To recap specification for the expandable 970 x 250 to 970 x 500:

1. Static (jpg gif png) creative 970 x 250.

2. A second static creative of 970 x 500.

3. A destination URL.

The second display offering is a 300 x 250 initial load size and a user click expands to a interstitial 640 x 480.

 

 

These can be executed from any standard 300×250 placement across the WTWH network and allow for high impact messaging. Video can also be deployed from any YouTube source. From the interstitial, the user can then click through to a specified destination URL.

 

To recap specification for the 350 x 250 to interstitial 640 x480:

1. Static (jpg gif png) creative 300×250.

2. A second static creative of 640×480.

3. A destination URL.

WTWH Media offers content creation solutions for both these and other types of display opportunities to deliver high impact messages to a very targeted audience. WTWH also can assist with responsive ratio sizes to optimize creative display across an array of various screen resolutions and sizes. Please contact your business development rep for more info or please hit us up on the Request Proposal for more information.