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  • September 22, 2021
  • Emily Gillespie
  • 0 Comments
  • 1060 Views
  • 0 Likes

5 Easy Ways to Boost Instagram Engagement

Whether you are brand new to the app or already have a large following, increasing engagement on Instagram can be incredibly beneficial. Engagements are a good indication of how actively involved with your content your audience is, and how effective your brand campaigns are. On Instagram, consumers engage with brands […]
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Video Promotion for Marketing
  • September 21, 2021
  • Matt Kulkin
  • 0 Comments
  • 1231 Views
  • 0 Likes

Promoting Through Video on Social Media

For the purpose of online marketing, we know to write out a well structured social media post that would include an eye-popping image in order to grab the attention of our followers/visitors. But a lot of people tend to overlook the current, most popular and engaging way to promote your […]
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Hashtag, featured image
  • September 21, 2021
  • Frankie Barrett
  • 0 Comments
  • 895 Views
  • 0 Likes

3 Reasons Hashtags Should Be Included in Your Content

From Facebook in 2004, Twitter in 2006 and Instagram in 2010, the use of the hashtag grew quickly across all three major platforms. Hashtag popularity began to pick up on the internet around 2009 and now is a key factor in marketing techniques today. Hashtags developed from inside jokes among […]
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  • September 13, 2021
  • Shannon Pipik
  • 0 Comments
  • 1014 Views
  • 0 Likes

The Significance of Design in Digital Marketing: Don’t Overlook

Today, graphic design and marketing go hand in hand. Disregarding your marketing’s design aspect is equivalent to completing half the work. Give your marketing skills the support it deserves and stop overlooking design. What is Graphic Design? Graphic Design is a way of putting your plans into visual content. Your […]
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  • June 18, 2021
  • Sean Kwiatkowski
  • 0 Comments
  • 1164 Views
  • 0 Likes

4 Must-Have Types of Content To Include In Your Social Strategy

Having a social media presence can have a big impact on how users perceive your brand, but navigating what content to post can be difficult. Littering your feed with only images, memes, or gifs could be more detrimental than helpful. Follow along this post to read about the four key […]
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  • June 16, 2021
  • Emily Gillespie
  • 0 Comments
  • 1050 Views
  • 0 Likes

A B2B Marketer’s Complete Guide to Instagram

Should I be on Instagram? What type of posts should I be sharing? How do I make my company’s Instagram stand out? We’ll answer all of these questions and more in this guide. Why use Instagram for Business? Approximately 90% of people on Instagram follow a business. And there are […]
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  • June 14, 2021
  • Taylor Meade
  • 0 Comments
  • 874 Views
  • 0 Likes

B2B Best Practices with LinkedIn Advertising

Companies have become more and more aware of the need to market in a unique way that also brings in qualified leads. With 756 million members in over 200 countries, advertising through LinkedIn is an effective means to bring new customers to your company profile or destination page of your […]
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  • June 11, 2021
  • Frankie Barrett
  • 0 Comments
  • 1061 Views
  • 0 Likes

Pinterest Can Be the Next Step for B2B Marketers

Pinterest is labeled as a social media platform. However, with other platforms like TikTok rising quickly, Pinterest can be better described as a search engine platform. In the B2B space, Pinterest is an opportunity to cross-post and grow your brands. Pinterest has shared new insights into their user search activity […]
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  • June 26, 2020
  • Josh Breuler
  • 0 Comments
  • 842 Views
  • 0 Likes

7 Ways to Stay Organized on Social Media

Communication, content, and engagement are all necessary when it comes to social media. With that in mind, it’s important to stay organized so all three of these are being executed. Along with our friends from Sprout Social, we’ve put together a list to help you stay organized while managing your […]
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  • May 19, 2020
  • Taylor Meade
  • 0 Comments
  • 631 Views
  • 0 Likes

3 Lessons I Took From Sprout Sessions Digital 2020

Digital events are increasingly becoming popular due to COVID-19 and travel restrictions. Sprout Social hosted its Sprout Sessions Digital event May 13th and 14th. The live event had a collection of speakers spanning across B2B and B2C platforms. The event sought out to engage with attendees seeking new ways to […]
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  • May 18, 2020
  • Emily Gillespie
  • 0 Comments
  • 386 Views
  • 0 Likes

Managing Uncertainty: A Digital Marketers Perspective

Recently, WTWH Media looked to renowned economist Alan Beaulieu of ITR Economics for answers regarding the current COVID-19 crisis. During a 90-minute webinar, Beaulieu explained to listeners what the COVID-19 crisis means for the economy in human terms. Overall, his message was rather encouraging, explaining that economic recovery is likely […]
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  • April 3, 2020
  • Taylor Meade
  • 0 Comments
  • 478 Views
  • 0 Likes

3 Ways to Adjust Your Social Strategy Right Now

Most of us are online more than ever right now. We are looking to social media to keep informed on the latest trends and news, share feedback and opinions, and simply for distraction and/or entertainment. According to Sprout Social, 91% of people believe in social media’s power to connect people. […]
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  • April 1, 2020
  • Emily Gillespie
  • 0 Comments
  • 361 Views
  • 0 Likes

A Guide to Brand Communication During a Crisis

There’s no ignoring the fact that what we are facing right now is unprecedented. As the COVID-19 pandemic expands, we have to acknowledge the current disruption to families, travel, day-to-day routines, and business operations. A few weeks ago, brands were contemplating if they should communicate about COVID-19, and now, brands […]
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  • March 10, 2020
  • Josh Breuler
  • 0 Comments
  • 383 Views
  • 0 Likes

Twitter “Fleets” Are Coming. What You Need to Know

One of the last major social platforms to join the Stories club, Twitter announced their latest feature, Fleets. Fleets will allow Twitter users to post text, photos, and videos that will disappear after 24 hours. Like Snapchat, Facebook, and Instagram Stories, when a Fleet is shared, it will appear at […]
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  • March 5, 2020
  • Emily Gillespie
  • 0 Comments
  • 726 Views
  • 0 Likes

Is Print Media Dead? 5 Reasons to Rethink Print

Delivering measurable ROI is one of the most important things we can do as marketers, and believe it or not, one of the most effective ways to generate measurable ROI is by serving customers via print media. Media consumption has changed forever and continues to evolve at an extremely fast […]
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  • March 4, 2020
  • Taylor Meade
  • 0 Comments
  • 426 Views
  • 0 Likes

4 Tips for Publishing Content on LinkedIn

It seems that within the last year or so, it has become more popular for individual users to publish articles on LinkedIn versus posting a status with a link. Although the latter is still popular, publishing allows for users to expand their knowledge while reaching a large professional network for […]
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  • February 27, 2020
  • Josh Breuler
  • 0 Comments
  • 970 Views
  • 0 Likes

Taking It Behind the Scenes on Social Media

Social media is great for promoting services and products, but it is also great for connecting with your audience on a personal level. One way to do this is by sharing behind-the-scenes content. Behind-the-scenes content is exactly what it sounds like. It is content that shows the audience the company’s […]
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How Content Calendars can Elevate Your Social Media
  • November 15, 2019
  • Frankie Barrett
  • 0 Comments
  • 369 Views
  • 0 Likes

How Content Calendars Can Elevate Your Social Media

Tackling a new brand’s social platforms and developing a strategy can seem daunting. It’s best to stay organized and strategic in posting content. The best way to achieve these two goals is to develop a content calendar. These six steps can help create an effective calendar that you will want […]
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  • September 26, 2019
  • Sean Kwiatkowski
  • 0 Comments
  • 433 Views
  • 0 Likes

Why Less Can Be More On Your Social Media Accounts

While the 3.2 billion social media users across the world may have enticed your brand to pursue a following on certain platforms, there are many pitfalls that can be a detriment to your brands online presence. With over 68% of U.S adults and over 90% of Millennials using social media, […]
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  • September 26, 2019
  • Taylor Meade
  • 0 Comments
  • 1363 Views
  • 0 Likes

4 Benefits of Social Media for Your Brand

Social media usage is on the rise and is integrating more seamlessly into our daily lives. According to Hootsuite, 3.48 billion people now use social media, or 45 percent of the total world population. This is an increase of 9 percent from 2018.  These numbers are significant. But what do […]
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