Social media usage is on the rise and is integrating more seamlessly into our daily lives. According to Hootsuite, 3.48 billion people now use social media, or 45 percent of the total world population. This is an increase of 9 percent from 2018. These numbers are significant. But what do they mean for your business? […]
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R&D 100, Global Funding Forecast and RDMag.com Finds New Leadership
Cleveland – Business-to-Business publisher WTWH Media, LLC, is pleased to share that it is the new home of the R&D brand, which encompasses the publication, website, R&D 100 Awards, R&D 100 Conference, and the esteemed annual Global Funding Forecast. Co-Founder & Managing Partner, Scott McCafferty explained that the brand and its components have many connections […]
How Blockchain Could Make Waves Within Digital Marketing
Best known as the infrastructure for Bitcoin, blockchains are changing the way marketers and consumers interact. Blockchain is a technology in which data can be stored in mass amounts but cannot be copied by outside sources. With blockchain being such an ambiguous term, it can be difficult to see the potential influence on the digital […]
Medical Tubing & Extrusion Site Launches
CLEVELAND — WTWH Media is pleased to announce the newest media site in its Life Sciences business. Medical Tubing + Extrusion is your go-to source for news about innovations in the medical tubing and extrusion space — and the companies making those advances possible. Part of WTWH Media, the site is a resource of Medical […]
3 Marketing Trends You Can No Longer Ignore
Media consumption is constantly evolving, and marketers must have increasing ROI to justify marketing investment. Keeping up with marketing trends is key to being able to do so. Below are three digital marketing trends that marketers can use to their advantage. 1. Artificial Intelligence Forward-thinking B2B marketers are already using artificial intelligence, and soon, you […]
WTWH Media on the Inc. 5000 List 9 Times Running
WTWH Media Ranked Number 4922 overall, 55% 3 year growth and on the list for nine consecutive years Cleveland, OH – Inc. magazine ranked WTWH Media No. 4922 on its annual Inc. 5000 list, an exclusive ranking of the nation’s fastest-growing private companies. This is the ninth consecutive year WTWH has made the list. Most […]
How to Improve Your Website for Conversions
Taking a structured approach towards conversions, can ultimately increase sales. That sounds ideal for any business, right? A conversion occurs when a user completes an action on your website. For example, signing up for your newsletter or latest whitepaper. By completing a conversion, the user is typically filling out a form with personal information. With […]
Top 5 On-Page SEO Elements to Get Your Site Ranking
It’s no secret that search engine optimization (SEO) is a crucial part of every digital marketing strategy. Achieving high search engine rankings not only boosts organic website traffic, but also drives leads for your business. To put it simply, SEO can be split into two critical categories – on-page SEO and off-page SEO. Off-page SEO […]
A Guide to Building a Social Content Strategy
Now is the time to build a social content strategy that aligns with your goals and breaks down barriers. Although it is important to have a presence – the right strategy is not jumping into creating an account for each social platform. If you really want to maximize your social efforts, it is essential to […]
7 LinkedIn Best Practices for Your Brand
LinkedIn has over 500 million members worldwide, and while the number of users is reason enough to have a presence on the platform, what separates it from the other types of social media is that LinkedIn users are educated, affluent, professionals. 80 percent of B2B leads generated on social media come from LinkedIn, so it’s […]
