B2B Best Practices with LinkedIn Advertising
Companies have become more and more aware of the need to market in a unique way that also brings in qualified leads. With 756 million members in over 200 countries, advertising through LinkedIn is an effective means to bring new customers to your company profile or destination page of your […]
Pinterest Can Be the Next Step for B2B Marketers
Pinterest is labeled as a social media platform. However, with other platforms like TikTok rising quickly, Pinterest can be better described as a search engine platform. In the B2B space, Pinterest is an opportunity to cross-post and grow your brands. Pinterest has shared new insights into their user search activity […]
WTWH Media Acquires Mobile Robot Guide, Mike Oitzman Joins WTWH Robotics Group as Editor
Acquisition of industry leading mobile robotics website, together with Mike Oitzman continuing as editor, strengthens WTWH Media’s robotics brand and serves as catalyst for future growth. Cleveland and Boston – Business-to-business publisher WTWH Media today announced the acquisition of Mobile Robot Guide (MRG), the leading online resource for news […]
WTWH Media announces details for 2021 LEAP Awards
April 5, 2021 — Business-to-Business publisher WTWH Media, LLC, has announced the launch of the 2021 Leadership in Engineering Achievement Program (LEAP) Awards, a design engineering product competition that will honor the most exciting new products in a host of technology areas. The program, entering its fourth year, encompasses products representing […]
New Safe Shop Program Provides Retailers with Third-Party Certification of Commitments to Safety
Run by a diverse independent board of retailers, suppliers, and industry experts, Safe Shop Assured certification helps retailers navigate the new paradigm Cleveland, OH – The COVID-19 pandemic has forever changed the way we shop. In all retail environments, consumers and employees have developed new and lasting expectations regarding […]
WTWH Media on the Inc. 5000 List 10 Times Running
WTWH Media Ranked Number 4632 overall, 67% 3 year growth and on the list for ten consecutive years We’re very pleased that Inc. magazine has ranked WTWH Media no. 4632 on the ranking of the nation’s fastest-growing private companies. This is the tenth consecutive year WTWH has made the Inc. […]
7 Ways to Stay Organized on Social Media
Communication, content, and engagement are all necessary when it comes to social media. With that in mind, it’s important to stay organized so all three of these are being executed. Along with our friends from Sprout Social, we’ve put together a list to help you stay organized while managing your […]
3 Ways to Use Google Trends When Creating Content
Most of you have probably heard of or used Google Trends. If you haven’t, Google Trends is a free Google tool used to analyze trends in search behavior. It can be fun to see the history of a search term’s popularity over the course of the years. Google Trends can […]
3 Lessons I Took From Sprout Sessions Digital 2020
Digital events are increasingly becoming popular due to COVID-19 and travel restrictions. Sprout Social hosted its Sprout Sessions Digital event May 13th and 14th. The live event had a collection of speakers spanning across B2B and B2C platforms. The event sought out to engage with attendees seeking new ways to […]
Managing Uncertainty: A Digital Marketers Perspective
Recently, WTWH Media looked to renowned economist Alan Beaulieu of ITR Economics for answers regarding the current COVID-19 crisis. During a 90-minute webinar, Beaulieu explained to listeners what the COVID-19 crisis means for the economy in human terms. Overall, his message was rather encouraging, explaining that economic recovery is likely […]
Now is the Perfect Time to Create Content
How much relevant content do you have on your website? Maybe you have a neglected blog waiting for some attention or maybe you have little to no content at all because you just didn’t have the time to create any. Do you have some downtime now because of everything going […]
3 Ways to Adjust Your Social Strategy Right Now
Most of us are online more than ever right now. We are looking to social media to keep informed on the latest trends and news, share feedback and opinions, and simply for distraction and/or entertainment. According to Sprout Social, 91% of people believe in social media’s power to connect people. […]
A Guide to Brand Communication During a Crisis
There’s no ignoring the fact that what we are facing right now is unprecedented. As the COVID-19 pandemic expands, we have to acknowledge the current disruption to families, travel, day-to-day routines, and business operations. A few weeks ago, brands were contemplating if they should communicate about COVID-19, and now, brands […]
5 Essential Tools To Help Marketers When Working From Home
In a time where working remotely becomes more and more frequent, people are turning to tools to keep their productivity high. Lets breakdown 5 tools that can help you be more efficient when working remotely. Workplace From Facebook Workplace From Facebook is a tool for businesses to stay connected and […]
Webinar: Alan Beaulieu – Managing Uncertainty: How to Handle Black Swans in the Economy
This webinar was presented live on April 15, 2020 Click the link below to watch it on demand We are going to examine the latest weekly retail sales data, stock market indications, and the leading indicator dashboard, and we will go through changes in our macroeconomic forecasts. The […]
Is Print Media Dead? 5 Reasons to Rethink Print
Delivering measurable ROI is one of the most important things we can do as marketers, and believe it or not, one of the most effective ways to generate measurable ROI is by serving customers via print media. Media consumption has changed forever and continues to evolve at an extremely fast […]
4 Tips for Publishing Content on LinkedIn
It seems that within the last year or so, it has become more popular for individual users to publish articles on LinkedIn versus posting a status with a link. Although the latter is still popular, publishing allows for users to expand their knowledge while reaching a large professional network for […]
Fastener Engineering announces media partnership with Fastener Fair USA
Fastener Engineering, a comprehensive publication covering fastening components and technology, is proud to partner with Fastener Fair USA as an official media sponsor. The third-annual event takes place May 18 to 20 at the Charlotte Convention Center in Charlotte, NC. Fastener Fair USA is the fastest-growing exhibition in the U.S. dedicated to […]
7 Easy Tips to Improve Your Headline Copywriting
Have you ever wondered why your creative content isn’t getting the clicks you expected it to? Copywriting has the ability to make or break the content you are attempting to promote. No matter the type of content; blog post, newsletter, or social media content, high-grade copywriting draws readers in, ultimately […]
Club + Resort Chef Association Formed to Support Unique Needs of Industry Culinary Teams
Tom Birmingham, CEC, has been named Director of the Association, which will provide networking, educational, and professional development opportunities to club and resort chefs and culinary teams. Cleveland, OH – WTWH Media LLC, publishers of Club + Resort Business and Club + Resort Chef, and the host sponsor of […]