Delivering measurable ROI is one of the most important things we can do as marketers, and believe it or not, one of the most effective ways to generate measurable ROI is by serving customers via print media. Media consumption has changed forever and continues to evolve at an extremely fast pace, however, if one thing […]
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4 Tips for Publishing Content on LinkedIn
It seems that within the last year or so, it has become more popular for individual users to publish articles on LinkedIn versus posting a status with a link. Although the latter is still popular, publishing allows for users to expand their knowledge while reaching a large professional network for free. How do you go […]
Fastener Engineering announces media partnership with Fastener Fair USA
Fastener Engineering, a comprehensive publication covering fastening components and technology, is proud to partner with Fastener Fair USA as an official media sponsor. The third-annual event takes place May 18 to 20 at the Charlotte Convention Center in Charlotte, NC. Fastener Fair USA is the fastest-growing exhibition in the U.S. dedicated to the full supply chain — […]
7 Easy Tips to Improve Your Headline Copywriting
Have you ever wondered why your creative content isn’t getting the clicks you expected it to? Copywriting has the ability to make or break the content you are attempting to promote. No matter the type of content; blog post, newsletter, or social media content, high-grade copywriting draws readers in, ultimately providing higher conversion rates. Here […]
Club + Resort Chef Association Formed to Support Unique Needs of Industry Culinary Teams
Tom Birmingham, CEC, has been named Director of the Association, which will provide networking, educational, and professional development opportunities to club and resort chefs and culinary teams. Cleveland, OH – WTWH Media LLC, publishers of Club + Resort Business and Club + Resort Chef, and the host sponsor of the annual Chef to Chef […]
WTWH Media Acquires Robotics Division from EH Media
Acquisition of Robotics Business Review, the RoboBusiness Conference & Exposition, and other robotics media assets becomes a catalyst for continued rapid company growth and provides deeper support for the global robotics value chain. Cleveland and Boston – Business-to-business publisher WTWH Media today announced the acquisition of the robotics division of EH Media. The acquired […]
UC Berkeley’s Ken Goldberg to Deliver Keynote at the 2019 Healthcare Robotics Engineering Forum
Co-Director of Center for Automation and Learning for Medical Robotics to discuss the future of robot-assisted surgery at inaugural healthcare robotics design and development event. Cleveland and Boston – Business-to-business publisher WTWH Media today announced that Ken Goldberg, William S. Floyd Distinguished Chair of Engineering, University of California, Berkeley, will deliver a keynote address at […]
How Content Calendars Can Elevate Your Social Media
Tackling a new brand’s social platforms and developing a strategy can seem daunting. It’s best to stay organized and strategic in posting content. The best way to achieve these two goals is to develop a content calendar. These six steps can help create an effective calendar that you will want to use. Design your calendar […]
Stanford School of Medicine’s Carla Pugh to Keynote Healthcare Robotics Engineering Forum
Director of Stanford University School of Medicine’s Technology Enabled Clinical Improvement Center to discuss technology enabled clinical improvement at international event for developers of healthcare robotics solutions. Cleveland and Boston – Business-to-Business publisher WTWH Media announced that Carla Pugh, Professor of Surgery and Director of the Technology Enabled Clinical Improvement (T.E.C.I.) Center at Stanford University […]
Turning Conversations into Content
It is hard to believe that there are 7.53 billion people in this world. And to dig a little deeper, each of those 7.53 billion all have their own unique buyer’s journey. But how does this relate to your marketing strategy? Enter: conversational marketing Customers want to be heard and with conversational marketing, brands are […]
