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Content Marketing

Improve Your Content Marketing

June 23, 2014 By Heather Centorbi Leave a Comment

In this Slideshare presentation you’ll takeaway tips on how to improve your current content marketing. Get in touch with Heather at @WTWH_Heather.

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Filed Under: Content Marketing Tagged With: Content Marketing

Social in 60: 7 Tips to Spring Clean Your Social Media

June 13, 2014 By Heather Centorbi Leave a Comment

In this Social in 60 we take a look at a few ways to spring clean your social media. First take a look at who has permissions to post on your social media outlets, whether it be employees or third-party applications. Maybe someone changed roles or no longer works at the company and should be […]

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Filed Under: Content Marketing, Facebook, Google+, LinkedIn, SlideShare, Social Media, Twitter, YouTube Tagged With: Social Media

Blog 101: A Guide to Your Voice

April 18, 2014 By Stacy Combest Leave a Comment

Over a conversation I had with a colleague, I realized that my biggest challenge in writing blogs was that I am not very personable. I attribute this to my background in art history and time served in the military. Two opposite ends of the career spectrum, both expecting a very formal, dry writing style. In […]

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Filed Under: Blogging, Content Marketing, Facebook, Google+, LinkedIn, Social Media, Uncategorized Tagged With: blog, Social Media

Webinar: How to Begin and Win With Content Marketing

March 18, 2014 By Carli Evilsizer 1 Comment

What is Content Marketing?

Webinar was March 28, 2014. Fill out the form below to watch the webinar on demand. 93% of B2B marketers are using content marketing to some degree, but what exactly is content marketing and how can it work best for me? In this webinar, social media experts Heather Centorbi and Carli Evilsizer will introduce you […]

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Filed Under: Content Marketing, Social Media, Webinars

Social in 60: How to Improve Upon Your Current Content Marketing

March 14, 2014 By Patrick Amigo Leave a Comment

In the last #Socialin60 I discussed how your company can lead the pack in content marketing. Now we’ll discuss how you can improve upon your content marketing and keep up that lead. With 93 percent of B2B marketers using content marketing to some degree, everyone should have at least one piece of content. If you […]

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Filed Under: Content Marketing, Social Media Tagged With: Content Marketing

What is Content Marketing? 5 Key Characteristics of Successful Content Marketing

February 13, 2014 By Carli Evilsizer 1 Comment

What is Content Marketing?

  What is Content Marketing? Content Marketing is the process of increasing sales by delivering high quality content to your customers. Content marketing works to inform, educate and entertain your target audience. Successful content marketing creates a dialogue and a relationship between your brand and your customers. Why should you care? Content marketing costs less […]

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Filed Under: Content Marketing Tagged With: Content Marketing

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