Webinar: Generating ROI & Brand Equity With a Digital Marketing Strategy
Learn how a dedicated digital marketing strategy can help you stay engaged with current customers and prospects, propel your brand and generate measurable ROI. In this webinar, we’ll cover: What is digital marketing and how it can benefit your brand Your digital assets and how to convert them into measurable […]
Webinar: How to Market to the Top 500 Solar Contractors
Marketing to solar contractors is not an easy task. There are so many product components for contractors to choose from and there are so many channels you can use as a marketer to reach them. What drives buyers’ selections and what can you do to influence their […]
Pro Tips for Managing a Successful Webinar Program
People are attracted to webinars because they offer educational insight into an industry. They have become one of the most well-used forms of lead generation today and more companies are beginning to see the benefit of producing them. Like any event, webinars take a certain level of preparation; schedule a date and time, […]
Webinar: How to Grow Your Medtech Audience and Increase Engagement
Technologies in the medtech industry experience constant change so it’s no surprise that medtech marketing has its challenges. With a mix of medical professionals and engineers, one may have trouble targeting the right audience. Luckily, we are here to help. We’ll show you how to set yourself apart and […]
Webinar: Increasing Brand Awareness While Delivering Sales Leads
Fluid power specifiers have thousands of companies to choose from when making buying decisions. There are many marketing channels available to reach these potential buyers, but what works best and what will make you stand out from the rest. We’ll show you how to effectively use content marketing […]
Webinar: Engaging with Engineers on Forums to Gain ROI
Engineers trust their peers to help them solve their most challenging design problems. Over 1.5 million visits per month to the EE World Network user forums proves that peer to peer environments are where engineers go to get answers. But what are they talking about, what problems are they […]
4 Tips for B2B Social Media Success
Stacy Combest wrote this guest blog for Sonnhalter. It’s no secret that social media has become the major player in marketing, but with all the hype, there are still companies not ready to step up to the plate. In the beginning, business-to-consumer companies were reaping all the benefits of social […]
How to Boost Organic Reach on Facebook
Facebook has made it almost impossible to reach your audience organically. Or so they want you to think. We started hearing about the decline of organic reach on Facebook around the end of 2013. By the beginning of 2015, pay-to-play became a necessity. You will not reach the same number […]
WTWH Media Seeking Graphic Design Intern
WTWH Media, LLC, is seeking a qualified individual for a graphic design summer internship position. This position requires a person who is highly motivated, works well with a team, and demonstrates expertise with all Adobe Creative Suite programs. About WTWH Media Founded in 2006, WTWH Media, LLC is a business-to-business media company […]
Google and Twitter Partner Up, Again
Many of you may remember when you could view tweets in real-time through Google’s search engine. For those of you who don’t, myself included, a little back story is needed. In 2009, Google and Twitter struck a deal to allow tweets in the search feed. Google search become a right-this-minute […]
The Hard Truth About Social Media
I recently read the Gallup State of American Consumer Report and had to swallow the truth about social media. The hard truth is that social media alone does not influence customers, company-sponsored Facebook or Twitter pages have almost no persuasive power. In fact, social media is not the game changing “phenomenon” it […]
Don’t get MUTED on Twitter
You can start calling Twitter Facebook’s twin. Twitter’s Facebook-morph started with a complete interface redesign that mirrors Facebook’s layout. Now the blue bird is starting to roll out a new mute feature. The feature will allow users to “mute” other Tweeters without unfollowing them. Simply put, if someone muted you, […]
It’s a Mad Mad Social Media World
My husband and I were watching TV the other night when he turned the channel to Mad Men. I will admit that I binge-watched the first five seasons while on maternity leave and thought to myself, “Where have you been all my life!” My husband, who did not partake in […]
Blog 101: A Guide to Your Voice
Over a conversation I had with a colleague, I realized that my biggest challenge in writing blogs was that I am not very personable. I attribute this to my background in art history and time served in the military. Two opposite ends of the career spectrum, both expecting a very […]
What to Expect in 2014
Happy New Year and watch out! Social media is going to go further in 2014 than ever before. With more companies focusing on how they communicate through content, we will see many trends from 2013 blossom and some die. Here are few things to look out for in 2014: Free […]