New CAN-SPAM Rules

Come July 2008, there will be 4 new CAN-SPAM rules, or modifications on the rules. The first is in regards to opting-out. A subscriber cannot be asked to log into a portal or website to then unsubscribe. Design World has always made it very easy with a one-click unsubscribe at the bottom of all eNewsletters. There was some caveat about the recipient cannot be asked to pay a fee to opt out- now thats a great one! I cannot image a subscriber being required... Read More