As Marshall noted in his last post our syndication efforts are delivering big rewards for our RSS feed. In addition to the exposure, there are a number of hidden SEO benefits from our online editorial postings – 1. With every online post we try to link our pr back to your site for more information. […]
For the month of October 2007 DW reached a max of 96 subscribers to the DW main RSS news feed with views at 36, 258. Some highlights here on providing additional exposure for suppliers and their PR. Again this is additional exposure via RSS to our engineering audience in addition to site traffic. Banner hit […]
Our most common ad format for eNewsletters is referred to as a text based ad, but an image actually accommodates the text. The ad inclusion is 35-40 Words of copy with an image – jpg or gif (NO FLASH) – that is 125 x 90 pixels- and thats 125 pixels across, 90 pixels in height. […]
And we’re fired up to be launching improvements to the DW video platform. Our new improved player from Fliqz sports a cleaner interface, easy embed, sharing and email features and several under the hood improvements. A great example can be found here on 3D Scanners – happens to be interesting video from Next Engine on […]
I’ve been getting a lot of questions about CTR% – Click Through Rates- and what constitutes a ‘good’ or successful rate. First to point out the way to obtain CTR% and the different ways I’ve seen the rate calculated when it comes to eNewsletters. For web metrics, its pretty straightforward. An advertiser gains 10,000 impressions, […]
One of the most frequently asked questions we receive is “what are you doing to drive traffic.” It is an interesting question because we probably have the same internal conversations that our marketing partners have in their meetings. Currently, you’ll see a couple successful efforts taking place by leveraging site syndication with an active RSS […]
Pleased to report that we added over 900 new online members just this past week! It was also a busy week on the eNews front with our regular online issues and specials with Protomold and MTS Sensors. Engineering resources has greatly expanded over the last few weeks and several exciting changes coming to our Ad […]
Its official – we are pleased to announce our Cayenne release from beta! New to the site; Engineering Resources, improved 3D Resources, numerous back-end improvements and much more in the coming months.