Where Should I Begin With Social Media? – The Social Media Funnel
If you’re like me, social media has become a part of your everyday life, and it seems as if it’s here to stay. While many businesses dove right in and got their feet wet, there are still many others (especially in the B2B side of business) who are reluctant to jump on the bandwagon for one reason or another. There are also those who want to get their business into... Read More
Virtual Introductions: The Most Simple Way to Get More Followers on Twitter
If you’re like me and have never been in a blockbuster movie, signed a multimillion dollar contract for your talents, nor had any sort of “15 minutes of fame” moment, you probably struggle with building your fan base on Twitter. As a community manager, I am often posed with the age-old social media question, “How do I get more followers on Twitter?” ... Read More
Lance Brown Named One of FOLIO’s “Rising Stars: 13 Under 30″
Lance Brown, Community Manager of WTWH Media, LLC was recently named by FOLIO Magazine as one of their “Rising Stars: 13 under 30″. This award recognizes 13 individuals in the publishing industry who are under the age of 30 and are considered to be emerging leaders. Winners were chosen on the merits of their accomplishments in the workplace as well as their likelihood... Read More
Join Design World for its Tweet Chat: Is the Internet Making Engineers Dumb?
Join Design World on Wednesday, October 19th, for the Design World Tweet Chat. Our entire editorial team will be tweeting with you on the topic of “Is the Internet Making Engineers Dumb?”. (If you’re not sure what a tweet chat is, you can read the blog post #Tweetchatting For Beginners and learn more) To participate, just include #DesignWorld in your tweets on... Read More
#Tweetchatting For Beginners
Think that Twitter is irrelevant? Think again. Think that Twitter is just for spamming? You’re wrong. Think that Twitter is not for the average Joe? You may be surprised. Florida Governor Rick Scott recently hosted a town hall meeting using Twitter Florida Governor Rick Scott recently held a town hall meeting in his bedroom with over 5,000 people. Using Twitter, Gov.... Read More
How To Properly Mingle In The World’s Largest Cocktail Party Called Twitter
In the realm of social media, I enjoy likening Twitter to the world’s largest cocktail party; you have this giant room in which there are millions of people talking, and it is easy for one to become lost and/or overwhelmed. People I have met that are disgruntled with Twitter often have come into the party, found their friends, and quickly left because they find that their... Read More
Local Deals Heat Up
I’ve been reading a lot recently about Groupon and other deal-of-the-day – or hour in some cases- services. On the positive side, an article in the WSJ mentioned the impact it was having on local retailers, small business and niche business owners. In one example, a woman who gave walking tours who typically might have 10 people show up, did a discount deal and now consistently... Read More
Is Social Media a Fad?
Mark Zuckerberg, creator of Facebook, is the world's youngest billionaire While I was out in the Twitterverse, I came across a youtube video that was very powerful. It basically starts out with the question “Is social media a fad?”; from there, it goes to illustrate how social media has taken over the cyber world and is revolutionizing the way we think about everything,... Read More
Social Media: The New PR Fire Extinguisher
So today I came across an article about a deadly venomous snake that is missing from the New York City Zoo. This Egyptian Cobra, which can easily take down an elephant within hours (not to mention a human within minutes), has been missing for a few days now, and zoo keepers believe that the cobra is hiding out somewhere in the Reptile House. Needless to say, while this article... Read More
Using Bit.ly To Track Your Twitter ROI
People tell you that your business should be on Twitter, but as a marketer, you are pressed to show that Twitter has a positive ROI. You put out tweets with links, but how can you tell if people are reading your tweets? If you are familiar with the Twitter world, you are most certainly familiar with bit.ly links (pronounced “bitly”), but even if you’re not a... Read More





